Tag Archives: Hasbro

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Footage of Transformer toy assembly and production in Veitnam – how Transformers are made

Ok, so it’s been almost 2 months since I said I’d be updating more frequently, but I don’t want to just post fluff.

I’ve been doing some deep diving into some topics and I came across this hardly viewed (as of this post less than 1000 views) videos from a company in Vietnam that is assembling some The Last Knight and Robots in Disguise series Transformers! This footage is awesome for those that have been wondering how the process works.

No, transformers are not completely manufactured by machines. Actual people do the assembly.  The parts are far too delicate and difficult to assemble for complete automation.

I must say, the factory looks very well-kept, clean, and modern!  I’d love to take a walk on the production floor! Specifically you can see The Last Knight Leader Optimus Prime and deluxe Squeeks being assembled along a conveyor with dozens if not hundreds of assembly line workers.  See for yourself!

The channel is named GTF Group HK.  It’s been a few months since they’ve posted anything new, but let’s hope for more!

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More MPM-3 Masterpiece Movie Bumblebee comparison images

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This thing is definitely growing on me, and I’m getting excited for Movie Transformers again!  Way to go Hasbro!

I am a little miffed why this is labeled MPM-3 when Hasbro never released anything under the movie masterpiece line… just a strange slight of hand there.  The MPM (masterpiece Movie) toyline only ever had two entries in its catalogue, MPM-1 Starscream, also known as Leader Starscream in the Hunt For The Decepticons Line, and MPM-2 Bumblebee, which was a repaint of Battle Ops Bumblebee.

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I have no idea where these images are from, but how did they get ahold of new photos of an unreleased MP figure!?

Later figures you might expect in a line called Masterpiece Movie were under Hasbro Asia only. So whatever guys, do what you want, just give us these awesome re-imagined figures!MPM3-masterpiece-movie-bumblebee-comparison-vehicle-car

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Transformers Premium Movie Toy line revealed – Bumblebee displayed in Hong Kong

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Premium Bee

Today at the 2017 Hong Kong Toy Fair, Hasbro revealed the first of supposedly many Masterpiece Movie toys.  Of course Bumblebee is the first and it’s claimed to be an all new mold. But is that true?

Let’s take a look!

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Only the best giant Bumblebees of all time.

I have to admit that I was skeptical at first. A lot of the features of this ‘new mold’ of a giant Bumblebee looked awfully familiar.  After doing some quick analysis though, I am happy to announce that this new Bee is indeed all new! Very nice! Transformers designs truly do age like a fine wine after ten years.  Will this be the penultimate Bumblebee toy?  Chances are yes, at least this is the best we are likely to get for a very long time.

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Battle Ops / MPM2 Masterpiece Bumblebee on the left – 2017 Movie Masterpiece Bumblebee on the right.

The movie masterpiece line is expected to drop in July of 2017 and Bumblebee price starts at $79.99.  More to come surely!

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Titans Return Fortress Maximus revealed at Toyfair 2016 – he’s awesome!

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Here’s the deets:

  • He’s slightly taller than Metroplex
  • He has lights as sounds as part of Cerebros, activated when you cover max’s face on his back and add the Titan Master
  • Cerebros is the first use of the Rebirth cartoon-accurate head.  His Titan Master’s name is Emissary
  • Fort Max has no ‘waist guns’
  • He also has a prison gimmick
  • The Titan Master head can still be in place on Cerebros when adding the head to Max, just like the G1 toy.

Hasbro also gave us some official graphics of the toy

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We built this city

Maximus

He’s big, and he’s back!

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Transformers are on Instagram now: @transformersofficial

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This image seems a bit ironic, don’t it?

I’m boarding a plane in less than 28 hours to head to NYC and enjoy yet another Hasbro Toyfair preview event. This year, unfortunately, tons of internal leaks have plagued Hasbro and quite a bit of the upcoming product is already known. Expect some surprises though.

The big reveal is expected to be a Titan Class Headmaster Fortress Maximus, similar to how Devastator was last year’s main attraction.  Hasbro even decided to kick it all off by creating a new Transformers-centric Instagram account and have promised to post photos of Fortress Maximus there sometime on Saturday.

So make sure you start following @transformersofficial on Instagram.  I know I will.

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Titans Return Leaderclass Headmaster Soundwave with Soundblaster revealed

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Operation: Head On!

Whelp, the cat’s finally out of the bag.  We are getting a retool of Titans Return Blaster in the form of Headmaster Titans Return Soundwave!  Here is the main box art that will be used for this figure.  Image by Hasbro.

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Hasbro’s MP Bluestreak holds a secret – New Masterpiece Megatron coming?

 

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Well hello there Mr. Tron, and Cron… and you too Bumblebutt

 

My coworker and I just received our MP Bluestreaks from Toys R Us and the packaging contains some mighty interesting line art.  Anyone familiar with these types of ‘diagram’ drawings in the packaging knows they almost always reflect real product.  In this packaging, you can see Optimus in his MP-10 rendition.  The interesting things of note here are a brand new slavishly G1 Megatron (with huge feet!), a slightly beefed up Bumblebee that is at least reminiscent of the Masterpiece figure, and my personal favorite, a G1 Unicron in planet mode!  The Unicron is the most surprising and least likely to be based off a toy.  In fact, it almost looks exactly like Floro Dery source material.  The other bots though?  Your guess is as good as mine, but wouldn’t it just be nice, for once, to be right??

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Generations Leader Jetfire is looking slick as heck

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And then from upon high, he descended towards them, glistening white and exemplifying power and grace.

In-hand photographs of Generations Leader Jetfire surfaced today and they make this toy look REALLY GREAT!!!  The chrome is still pretty un-necessary but we can give it a pass.  The non-armored mode is SCREAMING G1 Skyfire!  So good!  Check out some comparison shots below, or see the rest at TFW.

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Just like old times, braah!

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One for the scrapbook.

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Hasbro Masterpiece Sunstorm – Fast Food seeker

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Would you like fries with that?

TFW2005 user jru42287 posted a screenshot of what is expected to be the final deco of the upcoming Masterpiece Sunstorm release from Hasbro.  Results are, shall we say, underwhelming?  In a very drastic departure from the TakaraTomy Japanese release, we have a lot of unexpected white and red in the figure, instead of the more orange deco many were expecting.

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A collection of previous incarnations of Sunstorm – photo by David Willis of Shortpacked

The figure will feature the MP-12 mold, just like Masterpiece Thundercracker.  Although hard to see, there are some flame details along the front of the wings.

So just who is art directing over at Hasbro?  Is this meant to be part of the thrilling 30?  More like squirty thirty.

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The differences between Takara and Hasbro Generations Metroplex – metro titan army building 101

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Hasbro on the left, TakaraTomy on the right

Fans have been asking for troop-builders for a while now, but $100+ troop builders?  Dang!  Sometimes we really get what we deserve!

IDW has been hitting Metroplex HARD and it seems with good reason.  Making such an expensive toy comes with risks for the retailers and so Hasbro most likely whispered in their creative outlets’ ears quite loudly that Metroplex needed to be important in the coming years. With the new lore involved with mulitple city-bots from Cybertron’s distant past, it only seems natural that we would get a variety of versions of this monstros-city. If you purchase the Hasbro version, you can get the TakaraTomy version to spice up your city bot graveyard.

The differences are nominal, but to a collector decently contrasting.

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The big guy is back!!

Hasbro Version:

  • one large red gun
  • white face
  • white areas on shoulders
  • yellow safety paint on ramp door
  • black stomach center surrounding red core
  • unpainted hips
  • white thighs
  • unpainted white knees
  • unpainted toes
  • black ramp
  • white missile battery
  • gray landing ramps
takaratomy-generations-metroplex-japan

He big

TakaraTomy Version:

  • two large red guns
  • silver painted face
  • yellow and red areas on shoulders
  • no paint on ramp door
  • white stomach center surrounding red core
  • black and red painted hips
  • gray thighs
  • black painted knees
  • red painted toes
  • white ramp
  • red missile battery
  • white landing ramps with yellow paint

So the choice is yours.  Get the “regular” version, which I consider the Hasbro one, or import the deluxe crazy version from TakaraTomy.  If you are troop building this guy, and God help you if you are, then you better get both and that inevitable Metrotitan Decepticon exclusive.

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“Nobody steps on a church in my town!”